Why It’s Time To Explain Black—Again
Corporate America’s focus on diversity—now aligned with equity, inclusion and belonging—has made authentic connection with Black people a higher priority than ever. However, good intentions do not always translate to greater proficiency—which can result in disaster for brands (see: Black Twitter). Speaker, author and consumer researcher Pepper Miller joins Beyond The Hype to share why her latest book, Let Me Explain Black, Again, offers the insights needed to gain a meaningful understanding of, and respect for, the culture and perspectives of Black consumers.