2013 EC: Bob Johnson’s $3 Billion Sale of BET

We're on-location at the 2013 annual Black Enterprise Entrepreneurs Conference and Expo in Columbus, Ohio. We hear from Earvin “Magic” Johnson, CEO of Magic Johnson Enterprises who talks about his journey from the basketball court, to the Boardroom. Then, we have a one-on-one conversation with Robert “Bob” Johnson, founder of BET, who talks about the deal to sell the network for $3 billion dollars. Bob shares his secrets to succeeding as an entrepreneur.

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