September 24, 2023
Usher Unveiled As Headliner For 2024 Super Bowl Halftime Show
It’s Usher, baby. The “Superstar” himself will make his Super Bowl Halftime Show debut as headliner of the coveted performance.
In a shared post with Apple Music, which co-sponsors the event with Roc Nation, Usher confirmed that he will be heading back to Las Vegas for the Super Bowl.
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In a different promotional effort to mark the announcement, Usher unveiled a fresh video where numerous celebrities, such as NFL star Odell Beckham Jr. and Kim Kardashian, deliver the news to a younger iteration of Usher as seen in his “Confessions, Pt. II” music video from 2004.
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In a playful nod to one of his iconic tracks, the recycled video segments were carefully edited to sync with the A-listers, including one with the current version of Usher sharing the news with his past self. The announcement was met with much fanfare, as the star is now solidifying his legacy in mainstream music.
In an official statement, Usher spoke of the “honor of a lifetime” and promises fans that it will be an unforgettable occasion.
“It’s an honor of a lifetime to finally check a Super Bowl performance off my bucket list. I can’t wait to bring the world a show unlike anything else they’ve seen from me before,” shared the 44-year-old, as reported by Billboard. “Thank you to the fans and everyone who made this opportunity happen. I’ll see you real soon.”
The Grammy winner is currently on another extension of his acclaimed Las Vegas residency at the Park MGM Hotel, where he has performed his timeless hits from his career in front of celebs such as Keke Palmer and LeBron James.
“Usher is an icon whose music has left an indelible mark on the cultural landscape throughout his career, we couldn’t be more excited to have him headline this year’s Apple Music Super Bowl Halftime Show, ” said Seth Dudowsky, head of music for the NFL.
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