Never underestimate the power of social media in the age of e-commerce.
Since the start of the COVID-19 pandemic, many entrepreneurs have had to shift their businesses from brick-and-mortar to a digital storefront in order to stay afloat amid the public health crisis. Despite the economic hardships that have come as a result of the virus, digital entrepreneurs have still found ways to flourish amid the pandemic.
Mariee Revere is the CEO and founder of MoonXCosmetics, a handmade vegan skincare line catering to all skin types with an assortment of products ranging from natural hydrating oils, cleansers, body conditioners, and face masks. This week the 20-year old entrepreneur celebrated a huge milestone on Twitter announcing she had made $1 million in 8 minutes off of what she said would be a “million-dollar restock.”
Since the achievement, Revere
has garnered thousands of new fans in the process who also joined in to celebrate her huge success. She now has over 20,000 followers on Twitter and over 250,000 followers on Instagram. Her YouTube channel also experienced a boost in viewership reaching close to 23,000 views. Revere announced she has since replenished her inventory so shoppers can get their hands on her handmade beauty items.
Revere also used her newfound Twitter fame to highlight other black-owned and POC-owned small businesses to her followers.