Snoop Dogg credits an estimated $160 million net worth to the early losses he had to take to learn how to become a “better businessman.”
The rapper, actor, and entrepreneur recently appeared on the “Business Untitled” podcast, where he explained how his business success came from the mistakes he made early in his career.
“I never try to do things that everybody else has
done,” Snoop Dogg said. “I always do things that I do…It’s a certain gift that I have and a skill that I acquired from doing bad business. For many years of taking the wrong deal or, not looking over a contract or, just jumping into a situation, or using my name and likeness for the wrong reasons. Just becoming a better businessman and people around me that are smarter than me.”There was even a point when Snoop was given financial counsel by an accountant who tried encouraging him to file for bankruptcy.
“It was times in my career where it got so bad where my accountant was like, ‘We should just do bankruptcy,’” he recalled. “And my pride got involved, like f—k that. If I say bankruptcy, then I look like I f—ked off everything.”
He continued, “They started telling me about, ‘Well this artist did
it, and this person did it.’ I said, ‘None of them motherf—kers [are] Black. You ain’t name nobody that look like me.’ They can do that s—t and get back in the game, and it won’t look crazy.”As a result, Snoop has become an advocate for teaching financial literacy in school, especially for Black youth.
You got these athletes, you teaching them how to run routes, how to dunk and slam, do interviews and convert into analysts after they’ve finished their career,” he said. “How about teaching them how to be businessmen at the end of their career?”
RELATED CONTENT: Snoop Dogg, Dr. Dre, And Big Daddy Kane Auction Off Rare Items For ASCAP Foundation