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7 Marketing Skills You Should Have Mastered

(Photo: SeventyFour/Getty Images)

Originally Published Dec. 27, 2020 

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The United States economy is held up by small business. Forbes puts the number of small businesses in the U.S. at 33.2 million. Out of that number, 8 out of 10 businesses are owned and operated by a single person. Word of mouth is ineffective when you are the sole mouthpiece for your business. That’s where being tech-savvy comes into play. Here are all the skills you need to master to help your business remain relevant and seen without physically handing out business cards.

Google Analytics

Not only does a Google certification look great on a résumé, but the skills you

learn are actually applicable to the working world. The Google Analytics certificate gives you the superpower of checking how effective your marketing campaigns are, a major skill needed in web traffic.

Get the Google Analytics Master Class Bundle for $39.99.

Facebook Marketing

It’s time to utilize your Facebook page for more than memes and status updates. In this Facebook masterclass for local businesses, you’ll learn the art of running and retargeting ad campaigns and how to maximize your campaign from methods like live-streaming.

Get the Ultimate Facebook Marketing Certification Bundle for $29.99.

Copywriting

Writing is not a dying art, especially copywriting. A master copywriter can drive

money to your business by stringing the right words together to sell a product. So, whether you’re honing those skills for your business or freelancing as a copywriter, this 11-course bundle will set you up for success.

Get the Complete Digital Copywriting Master Class Bundle for $38.99.

YouTube Marketing

We’ve seen how billions of people around the world can assemble together to watch one single video. Want to get in on the views? There’s a secret to using YouTube to create a digital empire, and you have all the insight into the behind-the-scenes editing you can use for YouTube ads to grow your audience even further right here with this bundle.

Get the Complete Content Creator Bundle for YouTube for $34.99.

Search Engine Optimization

There’s a specific algorithm for getting your website to appear in Google searches. If you don’t have SEO down pat, you could spend hours creating an incredible site that doesn’t get the viewership it deserves. With some training on Google Ads, SEO, and Backlink Building, you’ll start raking in the clicks.

Get the Ultimate Google Ads & SEO Certification Bundle for $49.99.

Data Analysis

Data is at the core of what you do, whether you’re in tune with the numbers game or not. Jump-start your knowledge of data analysis with beginner-friendly courses on Python, Power BI, and even handy-dandy Excel features, specially curated in a nine-course bundle.

Get the  Advanced Data Analyst Bundle for $29.99.

Selling On Amazon

Whether you’re shipping out your own product or outsourcing, Jeff Bezos isn’t the only one who can make money off of Amazon. Now, you can have insider knowledge on picking out the perfect product, running ads on various platforms, and how to keep the cash flow steady with this passive income.

Get the Complete Amazon Dropshipping & Private Label Master Class Bundle for $44.99.

Prices are subject to change.

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