Samuel Adams Hosts Second Annual Small Business Speed Coaching in Washington, DC

Samuel Adams announced that it will host its second annual small business speed coaching inÂ Washington, D.C.Â onÂ Tuesday, October 22^nd.

With a focus on food, beverage, craft beer and hospitality businesses, the event is part ofÂ Samuel Adams Brewing the American Dream, a unique program that supports small business owners through a combination of micro-lending and mentoring.

“We’re excited to host our second Brewing the American Dream Speed Coaching event in the nation’s capital, and are looking forward to attracting more small business owners from this great food and beverage town into the program,” said Samuel Adams brewer and founder,Â Jim Koch. “For us, supporting small business means more than just slipping a check under the door. Providing real-world business advice is necessary for success, and was often difficult to come by when I was starting Samuel Adams almost 30 years ago.”

Working with nonprofit microlender Accion and its local partner —the Latino Economic Development Center (LEDC) — Samuel Adams will host the speed coaching session fromÂ 6:30 p.m. to 9:00 p.m.Â at LivingSocial 918 F Street NW (between N 9^th-10^thSts), Dupont Room on the 4^th Floor. Attendees can participate in up to six 20-minute, personalized coaching sessions with experts from Samuel Adams, local business experts and LEDC who will be available to address a variety of business issues.

For example, a small business owner with a social media question may meet with a digital marketing specialist who can provide specific ideas and tools to help engage customers digitally. Participants are encouraged to come prepared with questions regarding challenges their businesses are facing. Admission is free, but registration is required.