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The Business of the NBA Finals – Part 6

With so many entertainment options available today—ranging from 500+ cable channels and pay-per-view programming, to online multiplayer games and mobile content—advertisers often have difficulty reaching men ages 18–49.. But this audience flocks to marquee sports events like the NBA Finals, which, as a result, commands premium advertising rates.

Obama Was the Best President Technology Could Have Ever Wanted

Obama Was the Best President Technology Could Have Ever Wanted

Obama’s elevation of technology as national interest has been a hallmark of his presidency since his first term. Even before he was elected, many pundits credited his campaign’s clever use of the Internet for winning the vote. On his first day in office, he created the position of United States Chief Technology Officer.

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