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‘We Fight Back!’ National Voting Rights Organization Rallies Black Voters In South Carolina

Black Voters Matter are on the ground in South Carolina ahead of the Feb. 3 Democratic presidential preference primary.


During an empowering three-day bus tour, Black Voters Matter will send a clear message that Black voters in rural and urban areas will not be denied the vote.

On Jan. 25, the national voting rights organization launched its newest campaign, dubbed 2024 “We Fight Back,” in South Carolina. Ahead of the S.C. Democratic Primary Election, the ambitious team pulled up to the city of Charleston in a mega tour bus to “strategize and envision” what grassroots organizing looks like in 2024, given racist voter suppression tactics that harm Black communities.

“Everything that Black communities are fighting for across the nation is on full display in South Carolina. It’s racist gerrymandering is pending in the Supreme Court, it remains one of the few states that hasn’t expanded Medicaid and it continues to attack racial justice,” Cliff Albright, co-founder and executive director of Black Voters Matter, said in the announcement release.  

“But Black folks in South Carolina have a history of leading the way, and this moment presents another opportunity to do so.”

Along with the campaign, there will also be a series of community events that will go on until Jan. 28. Black leaders, grassroots champions, people of faith, social justice warriors, and HBCU scholars are all invited to join the movement. The first event, which took place on Thursday in North Charleston, included a Gen Z training and an uncensored political conversation with young voters ages 18-27 as a part of the Take the Field initiative.

For the rest of the weekend, there will be a leadership conference, capacity-building training, and a voting rights town hall, followed by Saturday’s canvassing events and a community barbecue. On Sunday, Black Voters Matter will attend church and invite others to join them. The next stop will be the International African American Museum.

Black Voters Matter is on the ground ahead of the Feb. 3 Democratic presidential preference primary. In fact, the Palmetto State is one of the first states in the nation to hold a presidential primary in 2024. 

“All roads lead to South Carolina because we understand how significant this moment is to the progress of the country. This is the first time that a Southern state with a 50% Black electorate is positioned to lead the way in the early nominating process,” said LaTosha Brown, co-founder of Black Voters Matter. 

The full schedule of the event can be found here.

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