November 11, 2020
Michael Strahan Partners With Men’s Wearhouse To Expand Lifestyle Brand
Former NFL superstar and sports commentator Michael Strahan is expanding his business empire. This week, Strahan announced his partnership to bring his lifestyle brand, Collection by Michael Strahan, to a larger audience with Men’s Wearhouse.
“I’m excited to make Collection and MSX by Michael Strahan even more accessible through this partnership with Men’s Wearhouse. Our goal has always been to deliver quality and style in inclusive sizing at an affordable price, and this partnership only strengthens that goal,” said Strahan in a press statement sent to BLACK ENTERPRISE. “For the first launch, we will have our signature tailored looks paired with our amazing denim. It is the perfect uniform for the new normal for every age and every occasion.”
The men’s collection will initially launch in 57 retail locations across the country in addition to the online store. The new partnership will work on expanding current clothing categories with the retail giant including a new “workleisure” label catering to men who need loungewear for everyday activities.
“A lot of people are working from home and communicating virtually, there’s definitely a shift in attire. But as a CEO, you still want to have your team looking presentable,” said Constance Schwartz-Morini, Strahan’s business partner, in the statement.
“We are so excited to partner with Michael Strahan on the launch of the Collection line in our Men’s Wearhouse stores this November,” said Carrie Ask, chief customer officer of Tailored Brands in the statement.
“Michael and Tailored Brands have the same goal in terms of helping all customers look and feel their best for their memorable moments as well as everyday occasions with a great selection of clothing at accessible prices. Michael also shares our ideals of treating everyone with the same respect, regardless of background, and, as such, we believe this pairing makes perfect sense for our customers.”