Location, Location, Location


Store in an Indoor Mall
(Average National Rent: $22.29 per square foot)

A mall store is located in an enclosed shopping center and is surrounded by similar sized stores, which are often sandwiched between large department stores. The advantage of the mall is that there are a lot of other stores there to help draw customers to you, Says Wright. Parking is usually ample and most malls benefit from several public transportation lines that branch throughout the city, which means the pool of potential buyers could be larger and more diverse. Unlike store fronts, indoor mall shoppers are less deterred by seasonal weather like rain, snow or excessive heat.

“The problem with malls is [the leases] are expensive,” says Wright. They are much more costly than being in a stand-alone or small retail space.


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