In The Black Network Launches ‘ITBN Africa’ To Amplify Content From African Creators

In the Black Network is kicking off Black History Month by making history of its own with the launch of an expansion: ITBN Africa.

In the Black Network (ITBN) is kicking off Black History Month by making history of its own with the launch of an expansion. Enter ITBN Africa.

The new network includes 70 hours of original programming devoted to showcasing the dynamic creative voices that embody the richness of African cultures. Launched on Feb. 5, the network includes a slate of rich independent TV series, films, and documentaries including A Light Through Coloured Glass, GOBE, My Bald Self, Mummy Dearest, and Bachelor’s Eve.

“At ITBN we’re not just about adding more titles. We aim to celebrate the black diaspora and be a tribute to the diverse stories and rich heritage that resonates globally,” James DuBose, founder and CEO of In the Black Network, said in a press release.

“Africa’s storytelling tradition is as historic as time, filled with narratives that inspire, entertain, and educate.”

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The new network debuts at a pivotal time, as major networks face criticism for the drawback of diversity pledges made during the heightened racial tensions of 2020. As diverse programming begins to decrease, African filmmakers have criticized prominent streaming platforms for actively withdrawing financial support for their content.

With more creators calling for dedicated hubs devoted to showcasing the tapestry of stories originating from Africa to global audiences, ITBN seeks to fill the void. DuBose’s new network aims to make sure these narratives don’t go unnoticed, as many other streaming networks are not embracing content from African countries.

ITBN Africa highlights a diverse lineup, including original series, documentaries, and movies spanning genres from drama to comedy, with a goal to connect, promote understanding, and introduce global viewers to the beauty and complexity of Africa.

You can watch a full highlight reel for the new network here.