Facebook Gaming is helping Black gamers take their gaming career to the next level through its Black Gaming Creator Program. The two-year initiative supports the Black gaming community with $10 million in funding, in addition to other benefits.
The program reopened its applications Monday.
The Black Gaming Creator Program, which was introduced last December, is part of the $200 million commitment Facebook made to Black-owned businesses and nonprofits last June, according to Adweek.
The company also made a $25 million commitment to support Black creators via its We the Culture program last June.
Benefits provided via the program include:
- Receiving guaranteed monthly pay
- Receiving early access to new streaming features and tools to help gaming creators grow their community
- Taking part in regular feedback sessions with Facebook Gaming’s product teams to help create the platform’s future
- Becoming an official Facebook Gaming Partner, with badges added to participants’ pages on Facebook Gaming
- Gaining access to a private Facebook group with members of the Facebook Gaming team
- Attending bi-monthly summits focused on mentorship and training and featuring established Black gaming creators who will provide encouragement and guidance
- Applying to onboard monetization features including Fan Subscriptions, Live Ads and Stars, as long as the participant meets Facebook’s integrity-based requirements for these products
Facebook’s Director of Global Gaming Creator Partnerships Luis Renato said in a statement, “We’re excited to reopen applications for the Black Gaming
A first-year participant, The Fierce Diva said the gaming space offered a unique way to give back to communities in a need.
“For the majority of my life, I struggled to find what I wanted to do. However, the central concept to my professional endeavors was assisting or advocating for communities in need,” the gamer said. “Through streaming, I found that I could do this at a broader scale and build a community for people to become better versions of themselves. Streaming on Facebook has given me an opportunity to engage with people and give back to a community in the gaming space.”