Chris “Ludacris†Bridges and Kim Birkedal Hartmann
Founded in 2009, Ludacris successfully went beyond simply endorsing the liquor brand to being involved in the blending of Conjure. In recent years, Ludacris added Soul By Ludacris and Conjure cognac to his portfolio, taking a small equity stake in the former and half of the latter. According to Forbes, Ludacris declined to give specifics on what sort of royalties he gets, saying only that they’re “non-stop†and “continuously flowing.â€
And, one of the wine and spirits best known personalities, Journalist Dan Dunn†named Conjure Cognac one of the Top Ten Spirits of 2009.