November 24, 2019
24-Year-Old Bejay Mulenga Helps Fortune 500 Companies Engage With Gen Z
Bejay Mulenga, a 24-year-old entrepreneur, plays an important role in connecting Fortune 500 companies to Gen Z, according to Forbes.
Mulenga’s latest venture Supa Network has provided services to some of the world’s most influential brands, and he works with these companies to suggest some key advice on how they can best connect, recruit, and understand the next generation of young people.
As advertised on the Supa Network Twitter account, “Supa Talent connects businesses with super-talented humans through reach campaigns, recruitment programmes and retention strategies. Supa Network is the conduit between brands and young creative talent. Our little black book is not so little and very colourful.”
A young Mulenga registered his business under the name “Supa Tuck” in 2012. The United Kingdom-based entrepreneur started to organize speaking engagements at a number of schools sharing his tips on how students could turn their grades around. He would also share his business idea and presented it as an opportunity for students to develop entrepreneurial skills. Within four years, Mulenga had worked with more than 5,000 students and had even been invited to Downing Street—the London address of the official residences and offices of the Prime Minister of the United Kingdom—to meet Lord Young, Enterprise Advisor to former Prime Minister David Cameron.
“As a young black boy from London, I never envisioned being invited to Downing Street,” he tells Forbes. The invitation to Downing Street was followed by a speech delivered at the Conservative Party conference, at just 19 years of age to discuss enterprise for young people.
Supa Network brings all of Mulenga’s business endeavors under one roof, spanning creative content production, event production, Gen Z marketing, influencer marketing, and recruitment for large companies. It is comprised of three in-house brands:
- SupaSpaces, focusing on bespoke events and workshops
- SupaNetwork Creative, focusing on content production for online, social, video, and performance artists
- SupaInsight, a consultancy for brands and client, providing insight and support on areas such as recruitment and how to effectively engage with younger generations
Supa Network has worked with global powerhouses such as Facebook; the highlight was training 3,000 people in the last 12 months on digital skills.